If you're looking to add an affiliate program to your store, the right plugin makes all the difference. You need accurate tracking, seamless integration, and tools that help your affiliates succeed.
We've tested the best WooCommerce affiliate plugins to help you choose the right option for your business needs.
Table of Contents
- Key Pillars to Building a Successful Affiliate Program
- The 8 Best WooCommerce Affiliate Plugins
- Frequently Asked Questions
Key Pillars to Building a Successful Affiliate Program
Success in affiliate marketing isn't just about picking a plugin. Before we explore the best plugins, let's look at the four key areas that'll determine your program's success.
| 1. Create a Competitive Affiliate Program You'll want to research other affiliate programs in your niche. Look at their commission rates, cookie duration, and incentives they're offering. Once you know what competitors are doing, you'll have a better idea of how to set your program apart. | 2. Acquire the Right Affiliates Start with your happy customers, as they make the most passionate advocates for your brand. From there, reach out to bloggers, influencers, and content creators whose audience aligns with your products. Don't be afraid to offer higher initial commissions. |
| 3. Avoid the Affiliate Marketing Pitfalls You'll need to watch out for fraud from false clicks and misleading transaction data. Some networks use cookie stuffing to create fake sales. A good plugin should help mitigate these risks, but know what to look for. | 4. Choose the Right Affiliate Plugin You'll want to choose an affiliate plugin that's easy to set up, integrates well with WooCommerce, supports your affiliates, and protects against fraud. Your entire strategy depends on your plugin choice. |
Here are the best WooCommerce affiliate plugins that deliver on all of this.
The 8 Best WooCommerce Affiliate Plugins
1. Solid Affiliate for WooCommerce
Solid Affiliate is our top choice as the best WooCommerce affiliate plugin. It’s built from the ground up to work exclusively with WooCommerce, and provides a level of deep, native integration that generic plugins can't match. Its setup wizard lets you launch your program in minutes, and its affiliate portal is one of the best we've seen. For store owners, the admin dashboard and real-time reports help you stay on top of everything with maximum efficiency.
Price
Solid Affiliate offers three premium tiers, with plans starting at $149.60 per year for a single site. All plans come with support for unlimited affiliates, unlimited commissions, and there are no hidden fees or expensive add-ons for full functionality.
Pros
- A true "just works" experience, with a setup wizard that gets you running in minutes.
- Powerful commission structures, including rates per product, recurring payments, and lifetime commissions.
- Deep integration with WooCommerce Subscriptions that automatically handles recurring payments and commission rates.
- Advanced tracking methods, including Affiliate Landing Pages and Coupons for a professional, link-less referral experience.
- An exceptional affiliate portal with a built-in link generator, creatives, and real-time stats.
- Streamlined payouts with one-click PayPal integration and CSV export.
- Self-hosted, so you own all of your data.
Cons
- As a premium-only plugin, there is no free version available for testing.
- Automated payouts are currently limited to PayPal.
Reviews
- Trustpilot: 4.2 with a "Great" rating.
- WordPress.org: N/A (Premium only).
Recommended For
WooCommerce store owners who want a powerful, all-in-one premium solution and value a seamless, deeply integrated experience.
To read our complete review, see Solid Affiliate.
2. AffiliateWP
AffiliateWP is a highly respected and long-standing player in the WordPress affiliate space. It's a comprehensive affiliate management system that offers a massive library of integrations, making it a powerful plugin for complex websites that use more than just WooCommerce. Its setup process is straightforward, and its interface is clean and reliable.
Price
AffiliateWP is a premium-only plugin with plans starting at $149 per year for a single site. It's important to note that many advanced features and integrations are only available in the more expensive Professional plan, which costs $299 for the first year and $749 per year thereafter.
Pros
- A massive library of integrations with other popular WordPress and WooCommerce plugins.
- Unique integrated payout service that allows you to pay affiliates in over 50 countries.
- Offers advanced features like lifetime commissions and recurring referrals.
- Includes affiliate coupon tracking and offers automatic discounts via referral links.
- Self-hosted, giving you full ownership of your data.
Cons
- Its primary strength is its versatility, meaning it is not purpose-built for WooCommerce.
- The pricing model is complex, with key features locked behind the most expensive plan.
- The setup wizard pushes you to install other plugins from the parent company.
- No free version is available for testing.
Reviews
- Trustpilot: 4.1 with 49 reviews.
- Capterra: 4.6 with 111 reviews.
- WordPress.org: N/A (Premium only).
Recommended For
Business owners with complex websites that use a mix of eCommerce, membership, and form plugins, who need a single system to manage referrals across their entire WordPress ecosystem.
For our complete review, see AffiliateWP Review.
3. SliceWP
SliceWP is another good affiliate plugin that stands out for its simplicity and clean, modern interface. It offers a smooth setup wizard to get you running quickly and includes a good range of features. One of its key differentiators is that it integrates with other platforms beyond WooCommerce.
Price
SliceWP offers a capable free version for basic needs. Paid plans begin at $169 for the first year (renewing at $229/year) and include access to all features and add-ons.
Pros
- A WooCommerce affiliate plugin that's easy to set up and use
- Simple pricing, with all add-ons included in every paid plan.
- Integrates with other platforms like Easy Digital Downloads and MemberPress.
- Offers features like lifetime commissions, multi-level marketing, and affiliate coupon tracking.
- Self-hosted, so you own all of your data.
Cons
- As a plugin for multiple platforms, it isn't singularly focused on WooCommerce.
- Automated payouts are primarily handled through PayPal only.
- Premium support is not available for a single-site license.
Reviews
- Trustpilot: None
- WordPress.org: 4.9 with 101 reviews
Recommended For
Store owners who value a clean, all-inclusive plugin, especially those selling through multiple platforms (e.g., WooCommerce and a membership plugin) who need one system to manage everything.
For our complete review, see SliceWP Affiliate Plugin.
4. Tapfiliate
Tapfiliate is a cloud-based SaaS platform that connects to your store via a lightweight WordPress plugin. It is a sophisticated service with a deep feature set, offering a high degree of customization and automation. However, this level of control comes with a steeper learning curve and a higher price point than a typical native plugin.
Price
Tapfiliate is a subscription service with plans starting at $890 per year (when billed annually). All plans have monthly limits on tracking requests (clicks and conversions), which can lead to overage fees for high-volume stores.
Pros
- Workflow automation with a "Triggers" system.
- Advanced branding options, including custom domains and white-labeling.
- Detailed reporting with a wide range of filters.
- Integrates with many other services and e-commerce platforms.
- As a hosted platform, it does not impact your site's performance.
Cons
- Higher price point compared to native plugins. Plans are also tied to usage limits, which can result in variable costs.
- Affiliate data is not self-hosted.
- Steep learning curve due to its complexity
- Not a WooCommerce-specific service.
Reviews
- Trustpilot: 3.3 with 11 reviews
- WordPress.org: 4.2 with 5 reviews
- Capterra: 4.5 with 65 reviews
Recommended For
Established stores and data-driven marketers who need deep control and automation, and are willing to invest the time and money into a more complex, hands-on system.
For our complete review, see Tapfiliate.
5. ReferralCandy
Similar to Tapfiliate, ReferralCandy is a cloud-based SaaS platform that uses a WordPress plugin to connect your store to its service. It automates both customer referral and traditional affiliate marketing programs from a single, hands-off dashboard.
Price
It is a subscription service with plans starting at $29 per month. A key difference is that all plans also include a commission-based "success fee" on every referral sale, which can become a significant cost for high-volume stores.
Pros
- Support for platforms other than WooCommerce, such as Shopify, Magento, and BigCommerce.
- Dedicated affiliate account manager, plus uptime guarantees and SLAs.
- Live chat support.
- Advanced affiliate fraud management.
- Dashboard with real-time affiliate stats.
Cons
- Charges a commission on your referral sales, making costs variable and potentially high
- Not a WooCommerce-specific service.
- Less direct control and customization compared to a native plugin.
- Affiliate data is not self-hosted, which means you have to log in to a different dashboard.
Reviews
- Trustpilot: None
- WordPress.org: 4.9 with over 200 reviews
- Capterra: 4.5 with over 330 reviews
Recommended For
Business owners who want both a referral and an affiliate program and are comfortable with a pay-for-performance pricing model.
For our complete review, see ReferralCandy.
6. YITH WooCommerce Affiliates
YITH is a well-known name in the WooCommerce space, and their affiliate plugin is a solid, reliable choice. It doesn’t offer you everything that the previous entries in our best WooCommerce affiliate plugins list do, but it's ideal if you want something that addresses basic requirements for less money.
Price
YITH offers a free version with basic features. The premium version costs €179 per year, which is approximately $197 per year. For full features like automated payouts or recurring commissions, you are required to purchase additional YITH plugins.
Pros
- Solid plugin that covers the basics of managing an affiliate program.
- Flexible commission rules that can be set per product, category, or user.
- Integrates deeply with the wider YITH plugin ecosystem.
- Pay affiliate commissions with PayPal, Stripe, and Account Funds.
- Self-hosted, so you own all of your data.
Cons
- Lacks the power and flexibility of top affiliate plugins
- No setup wizard, requiring manual configuration of over 50 settings.
- No options to share creatives with your partners.
- Admin reporting and the affiliate dashboard are functional but less sophisticated than top competitors.
Reviews
- Trustpilot: 4.6 with over 1,700 reviews (for the YITH brand)
- WordPress.org: 4.2 with 17 reviews
Recommended For
WooCommerce store owners who are already using or plan to invest in the YITH ecosystem.
For our complete review, see YITH WooCommerce Affiliates.
7. Affiliates by itthinx
Affiliates by Itthinx is a classic case of a flexible feature set in exchange for a significantly dated user interface. While it lacks the polish of modern plugins, its surprisingly advanced commission engine and extremely low price point make it a noteworthy option.
Price
Affiliates Pro starts at just $69 per year, while the Enterprise version (with MLM and Campaigns) starts at $149 per year. Both plugins are available in 1-site, 5-site, and 25-site licenses. A free version is also available.
Pros
- Advanced commission rules, including rates per product, category, and even pay-per-click (PPC).
- A functional free version is available for basic needs.
- Multi-site licenses offer significant savings for agencies and developers.
- Self-hosted, so you own all of your data.
Cons
- The user interface is significantly dated across all versions.
- No setup wizard, requiring a completely manual configuration of all settings.
- The free version's WooCommerce integration lacks key features like automatic order status sync.
- Not specifically designed for WooCommerce.
Reviews
- Trustpilot: None.
- WordPress.org: 4.5 with 138 reviews.
Recommended For
Store owners on a strict budget who need advanced commission features and are willing to overlook a dated user interface to get them.
For our complete review, see Affiliates by itthinx.
8. Coupon Affiliates for WooCommerce
Coupon Affiliates is a different type of affiliate plugin as it's built around a single, unique concept of using standard WooCommerce coupons as the primary method for tracking affiliate sales. This makes it a good plugin for certain marketing strategies but a restrictive one for others.
Price
Coupon Affiliates has a free version for basic needs. The full-featured Pro plan is available for $156 per year.
Pros
- Comes with a modern, standalone Affiliate Portal as an alternative to the standard dashboard.
- It offers one-click payouts via Stripe, PayPal, and store credit.
- A strong feature set including MLM, lifetime commissions, and a creatives section.
- Self-hosted, so you own your data.
Cons
- Its core coupon-centric design can be restrictive for traditional, link-based programs
- The model may be awkward to manage for very large and complex affiliate programs.
Reviews
- Trustpilot: None
- WordPress.org: 4.9 with 138 5-star reviews.
Recommended For
WooCommerce stores whose marketing strategy is heavily based on discounts and coupon codes, especially those that promote on social media platforms like Instagram.
For our complete review, see Coupon Affiliates for WooCommerce.
Final Thoughts on the Best WooCommerce Affiliate Plugins
For most WooCommerce store owners, the choice is clear. Solid Affiliate is our top recommendation because it is purpose-built for the job. Its exclusive focus on WooCommerce means you get a level of deep, seamless integration that all-in-one plugins simply can't match. It handles the complexities of eCommerce, like subscription renewals and refund protection, flawlessly and without the need for expensive add-ons.
However, if your business runs on more than just WooCommerce, AffiliateWP is an excellent alternative. It offers integrations with other WordPress plugins, like membership sites and form builders, and isn't a dedicated WooCommerce plugin.
While the other plugins on this list are strong contenders for specific needs, your decision will likely come down to that first choice. For a pure, powerful WooCommerce experience, Solid Affiliate is the clear winner.
Best WooCommerce Affiliate Plugins — Frequently Asked Questions
Can I use WooCommerce for affiliate marketing?
Yes, you can use WooCommerce for affiliate marketing. It has many affiliate plugins available at all price points that will let you set up the exact affiliate program that you need. WooCommerce is an excellent option for affiliate marketing and ecommerce in general.
How do I set up an affiliate program in WooCommerce?
- Pick a WooCommerce affiliate plugin and install it.
- Follow the plugin setup guide and set up a competitive affiliate program.
- Market your affiliate program to your existing customers and those already promoting your products.
- Research who your competitors are using as affiliates and try to onboard them.
- Reach out to influencers in your space and try to onboard them as affiliates.
What is the best platform to build an affiliate program?
WooCommerce is the best platform to build an affiliate program. You can build your store for free and use a free plugin to set up your affiliate program. If you have a larger budget, you can take advantage of many premium options that are more cost-effective and powerful than other platforms.
How can I promote my affiliate website for free?
- Install a free WooCommerce affiliate plugin.
- Market your affiliate program to existing customers.
- Invite those already promoting your products to become affiliates.
- Create a program with more competitive commissions than your competitors, and approach their affiliates.
Does WooCommerce offer an affiliate program?
While WooCommerce does not offer an affiliate program of its own, a great many affiliate programs offer integrations with it. When it comes to ecommerce, WooCommerce is widely recognized as the top choice and is indeed the most widely used ecommerce platform in the world.
