YayPricing's WooCommerce Dynamic Pricing & Discounts plugin is a solid choice that balances features and simplicity. It handles everything from bulk pricing to BOGO deals, and appears on our best WooCommerce discount plugin lists as a top affordable pick.
But is it the right plugin for your WooCommerce site? Let's find out in this detailed review.
Discount Types
YayPricing's WooCommerce Dynamic Pricing plugin offers a range of discount rules to help you create different promotions for your store. You'll find options for adjusting product prices, applying cart-wide savings, and even handling fees at checkout. Unlike the native system, which requires a coupon code to apply a discount, YayPricing automatically applies the discount based on the various conditions set.
Let's explore the main categories it offers:
Product Pricing Rules
These rules adjust the price of individual products and are applied when the product is added to the cart.
- Simple Adjustments: This is your standard product sale. You can apply a fixed dollar amount off, a percentage discount, or set a new flat price for any product.
- Bulk & Tiered Pricing: A feature you'll find in nearly every best discount plugin for WooCommerce, tiered pricing encourages customers to buy more by offering discounts that increase with quantity. You can set up different price tiers based on how many units a customer purchases
- Product Bundles: You can offer a group of related items together for a special price. This is a classic upselling technique to increase average order value.
- BOGO Deals: The plugin supports both popular variations: Buy One Get One for the same product and Buy X Get Y for a different product.
- Product Fees: Instead of a discount, this rule allows you to add an extra charge to a product. This is useful for things like handling fees, environmental charges, or other custom fees.
Cart-Level Discounts
These rules apply discounts to their entire shopping cart and are ideal for sitewide promotions or rewarding customers who meet certain spending thresholds.
- Fixed or Percentage Discount: They both allow you to apply a simple discount to the entire cart total, such as $10 off or 10% off the final order.
- Fixed Discount per Item: A unique option that applies a fixed discount to every individual item in the cart, rewarding customers for purchasing a wider variety of products.
Checkout Fees & Shipping Discounts
With these rules, you can make adjustments at the very last stage of the checkout process. This can be used to offer shipping promotions or to add other required fees.
- Reduce Shipping Fee: This allows you to offer a fixed or percentage discount on the shipping cost, or reduce it entirely to offer free shipping.
- Add Custom Fees: If you need to add a final charge to the checkout, such as a processing or insurance fee, this feature allows you to do so. You can even set the fee as a percentage of the shipping cost.
Key Features
Beyond offering various discount types, YayPricing also includes a powerful feature set to help you manage, automate, and display your offers effectively across your entire store.
Here are some of the standout features that the plugin offers:
- Discount Conditions: This is the core feature of YayPricing, which allows you to set specific conditions for when a discount should apply, such as cart subtotal, customer user role, order count, or even if a specific coupon has been applied.
- Scheduling & Usage Limits: You can plan your campaigns ahead of time by setting start and end dates for any rule. You can also limit how many times a discount can be used in total or per customer, which is perfect for flash sales and exclusive offers.
- Rule Application Logic: This lets you control what happens when multiple discounts could apply at once. You can configure the global settings to apply the first rule it finds, the one that gives the smallest discount, or the one that offers the biggest savings.
- Exclusion Rules: You can prevent unwanted discount stacking by creating exclusion rules. This lets you specify which products or coupon codes should be ignored by your pricing rules, protecting your margins.
YayPricing also includes a few features that are focused on helping you better manage your discounts and improve the customer experience.
- Product Collections: Instead of manually selecting the same products for different promotions, this feature lets you group them into reusable collections. This saves a tremendous amount of time when managing sales across a large product catalog.
- Changeable Free Gifts: A unique and engaging feature that allows customers to choose their own free gift on the cart page from a list of pre-approved items you define.
- Import Bulk Pricing from CSV: For stores with complex tiered pricing, you can create your pricing tables in a CSV file and import them directly. This is a massive time-saver compared to entering dozens of pricing tiers manually.
A discount plugin is of no use if customers can easily find your promotions. To solve this, YayPricing
provides a great set of frontend display features, such as:
- Customizable Pricing Tables: This lets you clearly display your bulk or tiered pricing discounts on the product page and show customers exactly how much they can save by buying more.
- Offer Descriptions & Tooltips: You can add custom messages to product pages to announce a deal, or display helpful tooltips on the cart page that explain the discount a customer received.
- Countdown Timers: You can create urgency for flash sales or seasonal promotions by displaying a live countdown timer on product pages or in the cart.
- Shortcodes: You can display a list of discounted products or promotional information anywhere on your site by using a simple shortcode.
Integrations
While YayPricing offers a great set of features, it also needs to work smoothly with the rest of your store. The plugin integrates deeply with the core WooCommerce system and supports a wide range of popular third-party extensions.
When it comes to core integration, native features you already use to create smarter promotions.
For example, you can create rules that only activate when a customer selects a specific shipping method or payment gateway at checkout. The plugin can also use built-in user roles for member-only pricing.
It also integrates with the native coupon system to let you create coupon exclusion rules. This prevents your dynamic discounts from applying when a specific WooCommerce coupon code is used.
For stores selling internationally, YayPricing works well with many multi-currency plugins, including YayCurrency, CURCY, and Aelia Currency Switcher. It’s also fully compatible with multi-lingual plugins like WPML and Polylang, so your promotions will function correctly across different countries and languages.
The plugin also supports a variety of other popular extensions, including:
- Product Add-ons and Bundles: It’s compatible with popular plugins like YITH Product Add-ons, YITH Product Bundles, and the official WooCommerce Composite Products plugin.
- Subscriptions and Rewards: It integrates with WooCommerce Subscriptions and WooCommerce Points and Rewards, allowing you to create dynamic pricing for recurring payments and loyal customers.
- Custom Fields and Brands: YayPricing also works well with custom fields plugins such as ACF, Advanced Product Fields, and branding plugins such as YITH WooCommerce Brands and WooCommerce Brands.
Ease of Use
While many plugins try to blend into the standard WordPress design, YayPricing offers an intuitive experience that makes complex tasks feel simple. After installation, you can navigate to YayCommerce > YayPricing to start creating your rules. You’ll find a clean, tabbed interface that divides core discount types. This clear separation makes it very easy to navigate and create the exact type of rule you want.
When you create a new discount rule, the interface guides you through a step-by-step process. Each rule is contained within its own neat card, which is then broken down into smaller tabs for "Pricing," "Settings," and "Conditions." This approach keeps you from feeling overwhelmed by options and allows you to focus on one part of the configuration at a time.
Setting up the rules themselves is straightforward. The plugin uses familiar controls like dropdown menus for selecting discount types, simple text fields for values, and modern toggles for enabling options. The spacious, uncluttered design gives you room to think and makes the entire process feel like filling out a form. You also get helpful tooltips that give you a better idea of what specific options do.
The conditions builder is also user-friendly, and you can easily stack multiple conditions without any confusion.
What’s great about this plugin is that when you create a new discount rule, you get a pre-designed template for different types that you can import with a click.
Reports and Analytics
Instead of relying solely on the WooCommerce coupon reports, YayPricing includes its own dedicated analytics dashboard.
To see how your campaigns are performing, you simply navigate to Analytics > YayPricing Reports. Here, you'll find a clean dashboard that gives you clear insights into your discount strategies.
It comes with a powerful filtering system that lets you easily view your sales reports based on a specific date range, and you can also filter by discount type. This is a great feature to get a broad overview of your strategy.
However, a current limitation is that you cannot filter to see the performance of an individual pricing rule. This means that while you can see how all your BOGO deals are performing as a group, you can't directly compare the revenue generated by one specific BOGO campaign against another.
Price
YayPricing offers both a free and a premium version. The free version can be downloaded from the WordPress plugin repository and provides a great starting point with a solid set of core features.
For those needing more advanced features, the Pro version is available with two different payment models: a recurring Yearly subscription or a One-Time Payment for a lifetime license. This choice is excellent, as it caters to different budgets and long-term needs.
Here is a breakdown of the current pricing structure:
| Sites | Yearly Price | One-Time (Lifetime) Price |
| 1 Site | $49/year | $195 |
| 3 Sites | $99/year | $295 |
| Unlimited Sites | $199/year | $595 |
Summary: Should You Use WooCommerce Dynamic Pricing & Discounts by YayPricing?
After a detailed review, it’s clear that WooCommerce Dynamic Pricing & Discounts by YayPricing is a great plugin that clearly balances advanced features with a clean and modern user interface.
This plugin is perfect for anyone who needs a tool that integrates deeply with a wide range of other WooCommerce extensions. If you want to easily set up complex tiered pricing, product bundles, or conditional cart discounts that work seamlessly with the rest of your site, YayPricing excels.
The only significant trade-off is in the depth of its analytics. If your marketing strategy depends on tracking the precise performance of every single pricing rule, you might find the reporting slightly limited, as it tracks performance by discount type rather than by individual campaign.
WooCommerce Dynamic Pricing — Frequently Asked Questions
What is dynamic and role-based pricing for WooCommerce?
Dynamic pricing automatically adjusts product prices based on rules like quantity, time, or cart value. Role-based pricing is a type of dynamic pricing that offers special discounts or prices to customers based on their assigned user role, such as "Wholesaler" or "VIP Member."
What is an example of dynamic-based pricing?
A classic example is a bulk discount where a single t-shirt costs $20, but if you buy 5 or more, the price drops to $15 each. Another popular example is a "Buy One, Get One Free" (BOGO) deal that automatically applies at checkout.
What are the disadvantages of dynamic pricing?
If not implemented transparently, it can sometimes frustrate customers who see inconsistent prices. It can also be complex to manage without a good plugin, and could potentially lead to competitive price wars if other stores constantly react to your frequent price changes.
What is the dynamic pricing plugin for WooCommerce?
There are many dynamic pricing plugins available for WooCommerce. A great choice for most users is YayPricing’s WooCommerce Dynamic Pricing & Discounts, as it offers a powerful feature set, broad compatibility, and a very clean, user-friendly interface for creating all types of discount rules.
